Google Trends

Vishal Singh https://vishalsingh.org
2019-09-21


Google trends is a public tool by Google to analyze how often a particular search-term is entered relative to the total search-volume. It provides information over time and geography and across categories such as News, Images, and Youtube. This document provides brief description on how Google trends can be used in a variety of domains. See for example: Game of Thrones

Readings

Tutorial:A Comprehensive Guide by Stephens-Davidowitz & Hal Varian
NYT: Liberals in Strange Places
NYT: Fifty States of Anxiety
WIRED: What Can we learn from the epic failure of Google Flu Trends
Excerpt from PBS Documentary: Big Data Revolution

Data Download

Download: (1) Fashion Trends, (2) Geographic Media Personalities

Example 1: Time Trends

Download Google Fashion Trends 2017

Pick a company: